OVERVIEW
Challenge
How could we help pregnant families to know health information and increase communication effectiveness?
My Role
UX Researcher & Designer, AR developer
Timeline
Solution
We designed Together, a mobile application that intuitively provides personal health information through sensors and augmented virtual reality to achieve a smooth communication for pregnant families.
April 2019 - July 2019 (4 months)
Team Members
Chaoran CHEN, Qixian YAO, Xing TIAN,
Yixiang ZHANG, Yuchen XING, Shuxian QIAN
Mentor
Bo GAO
Our Approach
01 Research
Competitive Analysis
Quantitative Analysis
User interview
Persona
Journey map
02 Design
Ideation
Scenario
Information Structure
Hi-fi Interface
Prototype
My Contribution
During the research phase, I was in charge of doing quantitative analysis and creating journey map. I also contributed to the user interview and competitive analysis.
During the design phase, I took part in the definition of information structure and created several low-fi interfaces. Then I was mainly responsible for developing the AR module in our prototype by using Unity and Vuforia.
Finally, I was in charge of presenting our design prototype and refining our design.
Outcome
Research
We started our project with a vague idea of designing a service application for pregnant families. After our interview with mental health experts on campus, we narrowed our idea down to creating a mobile application that helps pregnant families to know health information and increases communication effectiveness
Background Survey
In order to understand the background information on current pregnancy and parenting, we conducted a quick desktop survey. Our main findings include the following six aspects:
Competitive Analysis
We conducted a competitive analysis of existing apps for pregnancy knowledge and communication.
Main Finding:
· For function, most apps integrate different functions including pregnant information, maternity circles, health tools, and online course, which makes users hard to find principal functions.
· For content, most Apps provide practical tools and a lot of knowledge for pregnacy. However, many sources of knowledge are unknown, which is detrimental to the credibility.
· For experience, users can use the apps as a platform for knowledge acquisition and socialization, and as a tool to understand the physiological health of pregnant women. But too many pages damage the user experience.
User Interviews
We then conducted online semi-structured interviews with 4 married men and women to 1) understand detailed pregnancy experience and 2) find the pain points they encounter when using current Apps on pregnancy service.
After the interview, we summarize the pain points into two typical personas.
Questionnaire
To better understand our target users’ attitude toward the user painpoints, we made an online survey before diving into solutions. We received 441 valid answers and here I list the result of 3 typical factors.
The main take-aways from the quantitative analysis include:
- Both father-to-be and mother-to-be cannot understand medical knowledge well as the result of the lack of valid and clear medical information during pregnancy.
- Prospective fathers do not take the initiative to learn pregnancy knowledge because the knowledge in related apps is too much and not targeted.
Journey Mapping
To better guide our design and enable everyone on the team to empathize with our users, I further synthesized the results of user interview and quantitative analysis and came up with the following journey map:
Design
Ideation
Based on the research findings in mind, we conducted a brainstorming. We first came up with a variety of ideas individually and we eventually settled on the following core functionalities:
Information Structure
With the design idea, we generated the information architecture of our application and came up with the following information architecture design:
Usage Scenario
Low-fidelity
We created the following low-fi wireframes to make our ideas more concrete, and to make sure that the information architecture we derived make sense.
Prototype
We created the following low-fi wireframes to make our ideas more concrete, and to make sure that the information architecture we derived make sense.
AR Scanning
Through AR technology, couples can understand the baby's development status. They can click, rotate, and zoom the screen to observe the baby from different angles.
